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	<title>The Startup Gardener &#187; testing</title>
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	<description>Growing an internet startup in a gazillion easy steps</description>
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		<title>A/B, It&#8217;s Easy As 123</title>
		<link>http://blog.zizee.com/2009/12/16/lies-damn-lies-and-statistics/</link>
		<comments>http://blog.zizee.com/2009/12/16/lies-damn-lies-and-statistics/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 12:06:22 +0000</pubDate>
		<dc:creator>Jimmy McGrath</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[A/B testing]]></category>
		<category><![CDATA[Bucket testing]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[split testing]]></category>
		<category><![CDATA[statistical significance]]></category>
		<category><![CDATA[statistics]]></category>
		<category><![CDATA[testing]]></category>

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		<description><![CDATA[If you are anything like me, when you are purchasing a product you want some evidence that the product is the best for your budget. You&#8217;ll consult at reviews, your magic 8-ball, customer feedback, forums etc. Yet when it comes to making a change to something that has the potential to have a big impact [...]]]></description>
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